Office Furniture is the largest office furniture event in Asia with features (July 28, 2009)

CIFF 2009 March - Office Furniture is the largest office furniture event in Asia with features of new concepts, new designs and new stature. Nearly all top furniture enterprises like MATSU, SAOSWN, OU LIN, YOUZHAN¡¢SUNON, OFISWORLD have participated at the show and divided by specified product categories in order under the deeper professional organization. Many famous manufacturers at the fair demonstrated their latest creations and advancements technique of ¡°U + Coating Technology¡± during the show, which revealed the new progress in the environmental friendly skill in domestic furniture manufacturing industry. Seminar hosted by SAOSEN Furniture introduces the future development of ¡°medium density fiberboard powder coating technique¡± to furniture manufacturing.

Multiple Industrial Activities On-Site

The office furniture show this year adopted the creative multiple formats in activity organization. The theme gallery of ¡°Finland Modern Furniture Design and Office Space-Works of Yrjo Kukkapuro and His Students¡± was one of the unique activities consisting of three parts: the design works show, the academic forum and the cocktail banquet. Many domestic furniture companies appreciated the works created by the renowned design master and his students and acquire advanced design concepts from Europe through the event. It also functions as a channel for communication in the furniture industry. Besides, the Annual Meeting of China National Furniture Association Office Furniture Profession was held during the show. The 3rd Annual Meeting of Government Furniture Procurement kicked off with officials from over 30 procurement centers of municipal governments and furniture company representatives. The 23rd CIFF-Office Furniture is more than a mere ¡°one-stop¡± trading platform, but a must attended event of Chinese office furniture industry.

Comments from Participants

Though the industry is in a tough time resulting from the global economic crisis, the industry practitioners still remain confident about the future by the positive responses from the market at CIFF. Zhu Changling, vice president of China National Furniture Association, foreseeed an increase of exports in the office furniture industry. His foresight was not only justified by investigation done by the organizer of CIFF which indicated that there was a change in sales strategy, but not in volume, but also proved by the marketing director with HONGKAI who also said that there was an increase in the number of buyers both at home and from abroad at this fair indicating a promising future. to show their improvement in technological innovation.SUNON firstly released their latest R&D.

Renames in 2010

As Asia¡¯s mature trading platform of office furniture, CIFF Office Furniture Show is growing to be the best place to showcase office integrated environment, office space design and systematic planning. From March 2010, the show will be renamed as CIFF Office Show, so as to further reflect the positioning of Wholeoffice presentation. Getting more elements from office perspective, the show will provide all-in-one solutions in the fields of modern office space layout, environment design and supported facilities.

China International Woodworking Machinery & Raw Materials Fair (Guangzhou)/ interzum guangzhou 2009

China International Woodworking Machinery & Raw Materials Fair (Guangzhou)/ interzum guangzhou 2009, holding the strategic position as a gateway for international companies to sell to the China market as well as a springboard for China companies to sell to Asia, attracted many regular as well as first time exhibitors. The fair is further enlarged in size to 80,000sqm, 33% over that of last year, providing more opportunities for participating companies and buyers. In total, 761 exhibitors attended the show, 10.6% more than that of last year, with 209 international exhibitors.

Industry players remain optimistic about the future. About 39,222 buyers visited the show, 9,057 of which are overseas buyers, slightly over the situation in last year. Li Qiang from Chengdu, China, said the increasing number of buyers at the fair shown the sign of an optimistic attitude toward the future market. The frequent buyer, Karl R. Kehrer from Australia, was glad to see the great progress in scale and upgraded products and service. Jan Rudzki, the purchasing agent from Sweden, said with excitement and eagerness that products exhibited were great in quantity.

¡°Actually, the situation is better than what we expected. Chinese customers are more optimistic and they hold a very good view for the future.¡± commented Mr. Marco Rampichini, General Manager, SCM Group. Mr. Aduen Wang, the Marketing Manager for A&D JASMINE INTERNATIONAL CO., LTD said ¡°This is the second time that we exhibit and we feel that it is an excellent platform to our products, as we received many enquiries from buyers in China and the Asia Pacific region.¡±

Preview of CIFF 2009 September

In the next session, the 24th CIFF will keep the exhibition marketing principle of ¡°Export Orientation¡± along with the ¡°Domestic Market Expansion¡±. There are three highlights of CIFF 2009 September you can not afford to miss as follows:

A Right Comprehensive ¡°Whole-Home-Decor¡± showcase with accessories and textiles

Core themes of Modern Furniture and Classical Furniture in CIFF 2009 Sept. along with Homedecor + Hometextile China (Guangzhou) 2009 will be held concurrently. Outdoor & Leisure products theme will be shown in the special zone at the show. The exhibits from interior furnishing to outdoor lifestyle will form the ¡°Whole-Home-Decor¡± platform continually.

September Fair Attracts Growing Attention of the world

CIFF 2009 September¡¯s exhibition venue is located in the largest furniture manufactory base of China and Southern Asia, Hong Kong and Taiwan. The marketing channel throughout the world and the thousands of esteemed customers of CIFF will make CIFF 2009 September the Asia¡¯s furnishing sourcing center in fall season.

Professional Service Valuates your Participation.

The floor plan arrangement will be divided more scientifically; high technology in fair networking will be adopted to upgrade the service systems for buyers, exhibitors and media; more added value activities and seminars will be organized to motivate the long-term development of the furniture industry. More spectacular business of world furniture industry awaits your participation in CIFF 2009 Sep tember. See you right in Guangzhou, September 6th-9th, 2009.

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