Trade Fair at a Glance (July 21, 2009-2060)

Complete sourcing solution for fine furniture It seems there is no stopping development in this region as more and more projects come to fruition, including residential complexes, office towers, shopping malls, hotels and many more. Developers, architects, construction companies, interior designers, project managers and individual consumers are all looking for high quality, well designed furniture under one roof. Demand for excellent furniture is at an all-time high in developed markets such as Europe and the US, this has put pressure on retailers in those markets to offer such furniture. The convergence of sourcing fairs in Hong Kong and southern part of the Chinese mainland in October will serve as the key meeting place for industry professionals. The Hong Kong International Furniture Fair is the ideal place to meet face to face with these stakeholders and show them what you have to offer. Growing in stature every year Coming up to the third edition of the Hong Kong International Furniture Fair, there is nothing but good news. In 2007 the fair hosted 172 exhibitors from 19 countries and regions; over 8,100 buyers came from 112 countries and regions to source quality furniture. Attendees included buyers serving affluent emerging markets, such as Middle East and Eastern Europe. For such buyers, price is not the first consideration; they are primarily interested in unique design and solid craftsmanship. Highlights in 2008 IGLOO Buyers loved IGLOO. The section for all that is Inspirational, Glamorous, Lively, Original and Outstanding returns in 2008. This is where international exhibitors show contemporary designs with amazing flair and superb craftsmanship. Classic Furniture Zone Also returning is the Classic Furniture Zone, the perfect environment for displays of antique or reproduction items, in the classic styles of both East and West. Office Furniture A revolution in office design has created a huge market for functional items which convey the best impression of the company. In 2008, the fair will have a bigger selection of office furniture. Welcome return of IFHK Pavilion IFHK Pav Opening ceremony of the International Furniture & Decoration (Hong Kong) Association Pavilion Some of Hong Kong¡¯s finest companies will be featured when the pavilion of the International Furniture & Decoration (Hong Kong) Association (IFHK) makes its second appearance in 2008, with an even larger and more impressive space than before. In its 2007 debut, the pavilion occupied over 1,400 square meters and hosted 23 IFHK members who showcased their quality and design-focused products. This non-profit organisation promotes and fosters furniture manufacturing and trading for its members. Creating greater brand awareness The fair will open to both trade and public visitors on the last day, providing instant consumer feedback as well as promoting brand recognition. Reaching out to quality buyers The Hong Kong Trade Development Council and Kenfair International Limited are both highly reputable fair organisers. The Hong Kong International Furniture Fair is already known for its smooth organisation and professional operation. Both organisers have international reach, and use all the available tools and resources to communicate with buyers worldwide. The 2008 fair will be intensively promoted through advertisements in trade publications, through press releases, editorial features, and by direct mail, road shows and press events in major cities. Working with trade organisations, the organisers put together buying missions and invite decision-makers with high buying power to the fair. Added attractions Seminars by acknowledged experts expand knowledge while social events bring the chance to network extensively. Confirm your space now ! Don¡¯t miss this golden opportunity to expand your business and open up new markets; reserve your space at the Hong Kong International Furniture Fair 2008 !

Exhibitor's quotes ¡°This is our first time exhibiting in Hong Kong. The fair offers a very good opportunity to meet with new buyers and to learn more about the market. It also serves the purpose to promote our products to more new potential buyers, and we have seen good quality buyers coming through.¡± Gary Morris, Director, Ambient Lounge Ltd, UK ¡°I was here as a visitor last year and as an exhibitor this year. I like the venue, it is near the airport and I find it very convenient to come and go by taking the Airport Express. Hong Kong is a good marketplace for us to meet with buyers who demand uniqueness and quality. I am also impressed that the fair is well-organised.¡± Thomas Berg, Managing Director, Brema Marketing GmbH & Co. KG, Germany ¡°Our booth in the fair this year is too small for us to display more items, and we may need to occupy a larger space next year. The fair has attracted buyers from many countries and regions and we are glad to have our furniture being seen and known by more potential customers. This is a good show for us to display our good quality products.¡± Ray Kwok, Marketing Strategist, Fortune Furniture Limited, Hong Kong (IFHK member) Buyer's quotes ¡°We always search for innovative and creative ideas and I had heard that Hong Kong designers are famous for their creativity and ingenuity. This fair is a good opportunity for me to establish contacts with Hong Kong and other Asian designers.¡± Yoshinori Tateyama, Products & Merchandising Group, Francfranc Dept., BALS Corporation, Japan ¡°This is an interesting fair, a good showcase for quality products and ideas. It is also a good networking opportunity for us to see more branded products. Time permitting, I would like to come again next year.¡± Tony Dewan, Glotra Trading L.L.C., UAE Major Exhibit Categories : Classic furniture Designer furniture Ethnic furniture Furniture for contract business Indoor furniture Office furniture Outdoor furniture Parts and accessories for furniture Smart-home / Smart-office solutions Trade publications

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